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New Fashion Media minor brings Fashion Photography course to SMU
By Laura Murphy
lmurphy@smu.edu
Southern Methodist University student Kellie Spano never imagined she’d be producing and directing an entire fashion photo shoot, let alone photographing fashion models. Yet that is exactly what she found herself doing for the past three months.
Spano is part of the new Fashion Photography class, which gives students real-world experience with the various aspects of the fashion photography industry.
“The whole class is pretty great. My favorite part of the class is probably just the shooting — taking photographs,” she says.
For SMU Fashion Media minors, Fashion Photography is one of the three courses they can choose – along with Fashion Journalism and Fashion Public Relations & Promotions – to satisfy the degree’s capstone requirement. According to the Meadows website, the year-old minor is designed for students who wish to incorporate an interest in fashion into their major coursework.
The course, which was offered for the first time this semester, has been popular with both Fashion Media students and art or photography students with an interest in fashion, says course instructor Misty Keasler.
Keasler runs her own Dallas-based photo studio when she’s not teaching class. She believes photography is a crucial element of the fashion world because that is how most of us learn about fashion – through images. Only a select few individuals have the opportunity to attend Fashion Week in New York or Paris each year. Most of us check out the new looks online or in our favorite magazines.
Fashion Photography is an advanced photography course so students should have an understanding of the camera prior to taking the class. And as a capstone, the course is very hands-on. Students work independently on four assignments during the semester.
“So much of fashion photography is about creating fantasy, creating a world,” Keasler says. “So, the students are really on a trajectory from the very beginning of the course to create two shoots toward the end of the semester where they are fully producing the shoots.”
SMU junior and Fashion Media minor Julie Smith chose the Fashion Photography course in order to fulfill her capstone requirement. Having completed the Introduction to Photography course last semester, Smith wanted to continue developing her photography skills and the Fashion Photography course seemed like a unique opportunity.
“There’s not another course like it,” Smith says. “It was such a different class than any sort of classes at SMU.”
Although Spano is partial to documentary photography, the Studio Art major decided to take the Fashion Photography course because it was out of her element. She thought the course would be a great opportunity to broaden her horizons in the medium.
“Fashion photography is very glamorous and like going to a different world and making someone believe something that isn’t necessarily real,” Spano says. “That interested me because I had never done it before.”
Aside from the three-hour course
commitment, students should be prepared to devote a lot of time and effort toward shooting assignments outside of class.“It feels like you’re interning, not like you’re in a class,” Smith says.
The course covers various aspects of working in fashion photography, including styling a shoot, building a concept, hair and makeup, working with an art director and production. Students learn the basics of shooting outside with natural and supplemental light as well as studio lighting.
Throughout the semester various guest speakers, ranging from art directors to stylists, come and talk to the class about different aspects of the fashion world, Smith says.
“You see all parts of the industry, not just fashion photography.”
Boots on the Boulevard
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By Grace Roberts, Laura Murphy, Shelby Foster
groberts@smu.edu, lmurphy@smu.edu, slfoster@smu.edu
20 Questions: Sarah Bray
By Laura Murphy
lmurphy@smu.edu
1. Color for spring
I have this neon pink satchel that I got for Christmas, it’s like the Cambridge satchel from England that a lot of bloggers have and I have my initials embossed in it. I got it for Christmas and it shipped from the original factory across the pond It is so bright and neon, I just love that color. It’s a feast for the eyes.
2. Fashion designer
I wear Michael Kors the most just because it’s classic American sportswear and really sophisticated and clean. It’s just really practical.
3. Upcoming label
Mary Katrantzou. I just started following her and she does digital prints so it’s actually prints that come from a computer. They’re so colorful and crazy and bold.
4. Item of clothing
Dresses. They’re easy and I think they’re flattering.
5. Trend for spring
Neon. It’s crazy to see these wild colors that a couple of years ago would’ve only been appropriate at a ‘80s theme party but now they’re everywhere.
6. Must-have fashion item for spring/summer 2012
Miu Miu Catwalk Sunglasses in tortoiseshell, I have been on the hunt for those. I want a Celine bag really bad. I’ve been dying for a Celine bag, just in like a cool cobalt blue or bright color.
7. Fashion publication
Vogue. I was an intern at Vogue and I just idolize all the editors there.
8. Blog
There are a few. I love the basic blogs like The Cut and Fashionista. But then as far as street style and personal fashion blogs I like Atlantic-Pacific, Sea of Shoes, Mrs. Lilien, Into the Gloss, and Aureta.
9. Accessory
Shoes. Heels, even though I definitely don’t wear heels every day, I still love them.
10. Perfume/scent
Chanel Chance
11. TV show
I really like watching the news. I watch CNN a lot and “Nightline” and “20/20.” I’m obsessed with Oprah and I love watching her OWN Network, but only when she’s on it.
12. Restaurant in Dallas
Eatzi’s
13. Bar in Dallas
If I’m going to be fancy I like going to The Mansion and having a glass of wine because they have that Frank Sinatra cover singer and it’s just fabulous and cozy. If I’m being casual I guess Katy Trail Ice House or Nodding Donkey.
14. Place for manicures and pedicures in Dallas
Since I went to SMU I literally just go to Nail Star in Snider Plaza.
15. Makeup products
I’m a big beauty girl; I have so many beauty products. For foundation I use Nars normally in the winter. In the summer I use Laura Mercier tinted moisturizer. I use Bobbi Brown lipstick a lot; I use Bobbi Brown’s shimmer brick for blush; Dior Diorshow Mascara; Laura Mercier concealer.
16. Latest beauty discovery/obsession
I like filling in my eyebrows sometimes… I think it kind of frames your face and makes your features really pop, but it’s not a look that I typically do during the daytime; it’s more like if I’m really trying to get done up.
17. Most surreal fashion/work experience to date
When I went to fashion week for the first time, like this time last year. I was freelancing for a lady in Dallas who has a fashion blog and I couldn’t believe it. I got a press pass, I got invitations to amazing shows, and it was that kind of moment like ‘How did I get here?’ And interning at Vogue, that was my first national internship. I remember when I interviewed and they offered me the position to be a summer intern, it was the summer after my sophomore year at SMU. I remember thinking ‘Oh my gosh, how did this happen?’
18. Go-to style inspiration
It changes. I look up to a lot of editors like Taylor Tomasi Hill, and I like Alexa Chung’s style because she wears little dresses and flats. I love street style and just seeing what everyday people are wearing and looking at blogs.
19. Last purchase
I went to Last Call and bought two Equipment blouses.
20. How would you describe your personal style?
I think it’s always mixing really feminine with really masculine stuff.
I like dresses and makeup and pink, but then I also have boyish touches like loafers, blazers, oversized sweaters, trousers and stuff like that.
Alumni in Fashion: Sarah Bray
By Laura Murphy
lmurphy@smu.edu

Neiman Marcus Social Media Coordinator Sarah Bray outside her apartment building in Downtown Dallas.
Earlier this month I sat down with SMU alumna Sarah Bray to talk about how her college experiences got her to where she is today: a job at Neiman Marcus as social media coordinator.
The May 2011 grad majored in convergence journalism and minored in CTV. Throughout college Bray went back and forth between wanting to be a broadcast news journalist and fashion journalist. “What’s great about majoring in journalism is [that] the skills that you learn, . . . you can apply to real life. Even if journalism students are confused about what they want to do, they have skills that they can apply to so many different jobs,” says Bray.
Writing and journalism are Bray’s passion. During her sophomore, junior and senior year, Bray worked as the fashion editor for SMU’s Daily Campus. In 2009, she started a blog with then-fellow SMU student Christina Geyer called SMU Style. Bray’s advice for students: “Intern, intern, intern! It was my biggest gateway into my job now, and I learned so much through every different internship,” she says. “Also, just get involved.”
I must say Bray’s résumé is quite impressive. By the end of sophomore year, the journalism student had completed a summer internship at ENVY Magazine in Dallas; an internship at PaperCity Magazine in Houston over Christmas break; and a spring semester internship at PaperCity’s Dallas office.
Bray’s next goal was to land an internship in New York. Hungry for fashion, Bray took it upon herself to e-mail her résumé to the editors of every top magazine in hopes of getting a response from someone. She heard back from all of them. “I could only miss class for one day so I flew [to New York] after I took my com law midterm and that Friday I had an interview at Teen Vogue, W, Elle, Vogue, [and] Harper’s. I just went back-to-back,” says Bray. Vogue offered her a summer internship on the spot. “It was such an educational experience. I learned first-hand about how the fashion industry works, from the PR reps to the showrooms to the designers. I was just a sponge absorbing what everyone was doing. It was the base of my fashion education,” Bray says of her experience as an accessories intern at Vogue.
Bray knew she would return to New York the next summer to intern again, but wasn’t sure where yet. She applied to be an intern at The New York Times. “I heard back from the guy who was hiring… and then I e-mailed him back like 10 other times… I said, ‘I’m coming next week,’ ‘I’m coming tomorrow,’ and he never responded.” Bray went to New York anyways for some other interviews at a few different places. While she was in town, she decided to give the guy at The New York Times a call. “I literally just called him on the street and was like, ‘Hey, I’m only here today. I know this is really weird, [but] is there any way I could just come by and introduce myself?’” He said ok and gave her the address. That summer, Bray worked as an editorial intern for The New York Times Style Magazine.
Still unsure about which journalism path to follow, Bray interned at The CW in Dallas during the last semester of her senior year to get a taste of broadcast journalism. It was then that she decided fashion journalism was the right route for her.
As the social media coordinator for Neiman Marcus, Bray writes for the company’s blog, NMdaily. She interviews designers, writes about new products, edits videos for the Neiman Marcus YouTube channel, does social media for Last Call and writes Facebook posts and statuses for Neiman Marcus, among many other tasks.
“It’s so fun to see what people write when you pick different products and write different things… You’re work is instantly critiqued,” Bray says of working in social media.
To learn more about Sarah Bray, check out my Q&A with the fashionista and the top five things on her radar.
On Her Radar: Sarah Bray
By Laura Murphy
lmurphy@smu.edu
5 Things On Her Radar:
1. Haul videos
2. Yellow nails, if they’re not chipped
3. Sock buns
4. A new handbag – Givenchy, Proenza Schouler PS1, or Celine
5. Cool antiques for her loft downtown
Alice + Olivia Peplum Skirt
By Laura Murphy
lmurphy@smu.edu
Carly Short Peplum Skirt by Alice + Olivia, $198.
The peplum is this season’s must-have item.
The figure-enhancing flare lends a feminine touch to the everyday pencil skirt.
Estée Lauder TurboLash All Effects Motion Mascara
By Laura Murphy
lmurphy@smu.edu
Estée Lauder TurboLash All Effects Motion Mascara, $34.
I’ve been obsessed with this Estée Lauder mascara for the past two years.
The oscillating wand distributes mascara evenly, creating clump-free lashes.









